SERVICES
Search Engine Marketing (SEM) Management
We offer full-service SEM and Pay-Per-Click (PPC) program management of new and existing paid search programs across the major search engines of Google, Bing and Yahoo. Our services include developing a customized strategy with defined tactics, keyword research, ad copy development, implementation, ongoing optimization and reporting and analysis of campaign performance.
Pinterest Marketing management
Our service includes defining your paid Pinterest strategy, providing creative recommendations, campaign set up and ongoing optimization and reporting. Pinterest is a growing, but under-utilized channel by many companies and marketers. It’s where people go to look for inspiration and discover new products. Whether you have an app or a cool new product, now is the time to advertise on Pinterest before the competition does.
Agency Support
Upswing SEM supports marketing agencies who currently offer Paid Search management or those who are looking to build this service offering. Whether you are struggling with resource bandwidth due to client demand or looking to offer SEM services, we can help. We have several years of experience managing high-touch campaigns and communicating effectively with clients. We can also assist in defining your internal processes for sustained growth.