paid search

Connect with potential customers at the exact moment they are searching for products or services like yours. Upswing SEM can define a strategy to reach your target audience.

New to Google or Bing Ads? We offer full-service Pay-Per-Click (PPC) program management of new paid search programs across the major search engine networks. Our services include developing a customized strategy and tactics, keyword research, ad copy development, implementation, ongoing optimization and reporting/analysis of campaign performance. We develop strategies that are specific to our client needs and focused on delivering growth for your business.

If you already have a Google or Bing Ads program, we’d love to partner with you to take them to the next level. Whether they are not performing to expectations or you just don’t have the time, resources or expertise to manage them, we can help! We’ll complete a thorough account audit of your existing program and propose recommended changes to drive the growth your business needs.

Pinterest advertising

Upswing SEM offers management of paid ads on Pinterest. Our service includes developing a strategy, defining target audiences, creative recommendations, implementation, optimization, and performance reporting. Pinterest is where people go for inspiration and to discover new ideas and products. Get ahead of the competition and let us help you promote your app, product or service on Pinterest.

Agency Support

Upswing SEM offers support to marketing agencies who offer SEM services, but are struggling with resources and team bandwidth or those that are looking to start offering this service. Whether it’s a one-off project or long-term support, we are here to help. We have years of experience managing high-touch campaigns and communicating effectively with clients.

We also have years of experience recruiting/mentoring teams and building internal processes for sustained growth. We can offer support in whatever you need to build out this service offering for your clients.